Still Chasing Likes? Here’s What Top Brands Are Doing Instead

1. Chasing Likes: A Thing of the Past

Remember the early days of social media? When all that mattered was the number of likes? Brands scrambled for those little thumbs-up like it was the golden ticket. But times have changed, and likes don’t pay the bills. While you’re busy chasing likes, top brands have moved on to strategies that build real connections and, more importantly, generate revenue.

2. The Death of Vanity Metrics

Likes and follows might make you feel warm and fuzzy, but they don’t tell the whole story. What’s the point of 10,000 likes if nobody’s buying? Big brands know this, and they’re digging deeper. Engagement, click-through rates, and sales conversions are where the real value lies. If you’re tired of guessing what works, Multipost Digital has the tools to show you the metrics that matter.

3. Content Is King, But Context Is Emperor

Top-performing brands aren’t just posting random memes or cute dog photos (well, maybe the dog photos if they fit). They’re crafting stories, offering solutions, and showing up where their audience already is. Multipost Digital’s software can schedule and analyze your content, giving you insights to create posts that actually connect. Want your content to work smarter, not harder? That’s where we come in.

4. Playing the Long Game

Here’s the truth: Likes are fleeting. But building trust? That’s forever. Brands like Patagonia and Nike aren’t just selling products—they’re selling lifestyles. They show up consistently, post authentically, and engage meaningfully. They’re planting seeds that grow into loyal customers. Are you playing for the quick wins or lasting impact?

5. Crossposting Without the Chaos

Managing multiple platforms can feel like juggling knives—one wrong move, and it all falls apart. Big brands use smart tools to stay visible everywhere without losing their minds. Crossposting ensures your content reaches audiences on TikTok, Instagram, Facebook, and beyond. Multipost Digital’s full-service strategy ensures your brand becomes a household name without you lifting a finger.

6. From Viral to Valuable

Going viral is great, but what happens next? Viral sensations fizzle out, but valuable brands endure. Smart businesses focus on quality over hype. Multipost Digital doesn’t just help you get seen—it helps you stay seen. Let’s turn those fleeting moments of fame into sustainable growth.

7. Analytics: Your New Best Friend

Top brands obsess over numbers, but not just the vanity ones. They dive into what works and why. Which posts drive traffic? What type of content keeps people coming back? Analytics are the secret sauce that takes guesswork out of the equation. With tools like Multipost Digital’s, you can track performance and refine your strategy like the pros.

8. Authenticity Over Aesthetics

Today’s customers are smarter than ever. They see right through perfect filters and polished campaigns. Instead, they crave honesty—behind-the-scenes looks, genuine stories, and raw moments. Brands like Glossier and Wendy’s thrive on authenticity. So, stop curating and start connecting.

9. The Power of Micro-Influencers

Forget the A-list. Micro-influencers with tight-knit communities drive more authentic engagement and often have higher conversion rates. Brands are collaborating with these niche voices to create content that resonates. Want your brand to go micro? It’s all about building trust at the grassroots level.

10. Ready to Step Up?

While you’re stuck chasing likes, your competitors are building empires. Social media is evolving daily, and brands need to stay ahead of the curve. Multipost Digital can help you strategize, post, and analyze like the top players in the game. So why wait? Follow us on social media for the latest tips and tools to level up your digital game.